While in college, I redesigned the DC Metro Map making it more friendly and appealing for tourists who were visiting and wanted to know how to get to all of the district's historic spots.
When I moved here (and became I regular commuter on the train), I found that the number of commuters on the train far outweighs the tourists and I decided to take a different approach.
As I did previously, I removed a lot of the clutter that sits behind the current metro map and focused solely on the routes. There is a subtle outline just to ease any confusion about which stations are in DC and which are not.
This week begins operation of the first phase of the Silver Line. This new map includes that new line and the phase that will be completed by 2018. I've also added two lines that I think would help train congestion: teal and purple. The teal line follows a similar path to the red line (and adds a few stations), which has some of the heaviest congestion during rush hours. The purple line, that I (with others who support the concept) dubbed the beltway line, has been proposed before with the high amount of people who ride the current lines from end to end and could speed up traffic for those looking to go from Maryland to Virginia (or vice versa) without going through downtown DC.
Some station names are shortened and I decided to eliminate all of the stations that included the colleges/universities in the name (such as Archives, Shaw, NoMA, Brookland, etc.). The bold colors chosen are not just to attract attention - they also make it easy for someone who is color blind to read and understand.
Signage is similar in size to the current signage throughout the stations, but is designed to make it easier for consistency, adding new stations to the signs (and making the new stations their own signs), and making it easier for more people to read both inside the trains and on the platforms - even across the platform.
The new pylon designs are meant to wrap around current ones, but are easier to see in crowded areas around stations making it easier to identify from a distance.
Updated Metro Logo
Amanda & Alex
Amanda & Alex are high school sweethearts who got engaged on May 9th, 2013 will finally become husband and wife on October 4th, 2013. I call it "a marriage 11 years in the making." Amanda approached me with this job on the day she was engaged, telling me she just wanted fall colors in the design. I went with a rusty pumpkin orange and plum with another purple as an accent and teal. Typefaces used are Neutraface Display and Wishes Script Bold.
Deliverables were Save-the-Dates, Invitations, RSVP cards, Bridal Shower Invitations, Recipe Cards (for shower gifts!), Table Numbers, Escort Cards, special table thank-you cards, hotel card designs for out-of-town guests, a poster for the bar, poster for the ceremony, a special thank you for each place setting, cards attached to hot sauce favors, and Thank-You cards.
Bubble Beasts is a line of hygiene products for kids. Each bottle or container has a unique monster that kids can associate with baths, brushing their teeth, or other hygiene routines to make them a more positive experience. The bright colors and big eyes are meant to attract the attention of both boys and girls under the age of 8. Bubble Beasts products are designed to look attractive enough on a bathroom counter or displayed proudly in a shower both to serve as a reminder for kids and fit in with the aesthetic of a bathroom.
Current hygiene products for kids are so overly decorated with characters kids already associate with their favorite TV and movies. These characters introduce a new set, specifically focused on hygiene and getting clean. The bottles are all small enough for kids to handle and are decorated with copy and product names to make kids laugh when they're old enough to read.
Products: Hair Brush, Hair Gel, Shampoo, Conditioner, Detangling Spray, Hand Soap, Hand Sanitizer, Lotion, Body Wash, Bubble Bath, Mouth Wash, Flossers, Toothpaste.
Featured in Le Fourquet (Issue 27) seen online here.
Curial: A Typeface
Curial is designed for smaller sizes and large blocks of text, so it would benefit designers working on a book or publication in situations with lots of paragraphs. It was created with strokes using a b-style pen nib and has an overall look of if courier met comic sans to make a great body text typeface.
Interested in downloading Curial for use in some of your projects? Contact me for a free download of the .otf!
trks.it is a patent-pending technology that tracks any user who clicks on links that you share on any digital platform (social media, e-mail, etc.) from any source. The WordPress plugin was developed by WebMechanix (and so was the website), and I was responsible for both the branding and design of the marketing website for the plugin.
This website and branding was designed and developed during my time at WebMechanix. Check out the live website developed by them here.
Various logo designs & applications for different clients. Brief information about each of the designs can be found directly below the logo.
Amy's Omelette House is a New Jersey omelette diner serving over 200 kinds of omelettes.
Back on Track is a feature-length documentary about the thoroughbred horse racing industry, off the track thoroughbreds ("OTTBs"), and the organizations that rescue, retire, adopt, retrain and help retired racehorses in their second careers
Blind Dog Bakery is a DC-based baking company with some of the most delicious cookies I've eaten in my life.
The Refueling Station is a food truck concept presented to the Walt Disney World Imagineering team based on the design and function of Wall-E's home.
trks.it is a patent-pending technology that allows users to track links that you share across all digital platforms (social media, email, web).
Lady Craft Club is a monthly club meeting of ladies who like to craft without all of the pressure of purchasing all the supplies of being a crafter. Crafts are meant to be simple ways of experimenting with creativity and simple problem solving.